Alchemy Capital Investments

We put our own capital
where our advice is.

Alchemy Capital Investments is the private equity arm of the Alchemy Group. It invests alongside the companies it believes in - not as a passive shareholder, but as an active partner that brings capital, experience and operational involvement together.

Alchemy Capital Investments is a closed fund that invests its own and its partners' capital. It is not open to external investment and does not solicit investors.

How we invest

Capital with
conviction and involvement.

We do not write cheques and attend quarterly board meetings. When Alchemy Capital Investments takes a stake in a business, the principals get involved - in governance, in operations, in systems, in strategy.

01

Hands-on by design

Our involvement goes beyond capital. We contribute to governance, operational improvement, systems implementation, reporting infrastructure and strategic direction. The businesses we back benefit from the same depth of engagement that AMG brings to its advisory clients.

02

Long-term orientation

We invest with a horizon measured in years, not quarters. The companies we back are building something durable, and our capital and involvement reflect that. We are not optimising for a quick exit; we are optimising for long-term value.

03

Sector depth over breadth

We invest in sectors we understand from the inside: manufacturing, distribution, chemicals, consumer-facing businesses and services. We know these industries because we have worked in them, advised in them and owned businesses in them.

04

Finance and operations together

Most PE firms bring financial expertise. We bring that and operational depth - ERP implementation, management reporting, process design, systems improvement. The businesses we back typically become better-run organisations during our involvement.

Portfolio

What we have
built and backed.

Alchemy Capital Investments holds stakes in businesses where our capital and operational involvement have made a tangible difference.

Chemicals · Manufacturing & Distribution

Hychem

Hychem manufactures and supplies cleaning chemicals, hygiene products and related consumables to the hospitality, institutional and commercial sectors across South Africa. Alchemy Capital Investments holds a significant stake in the business and has been involved from acquisition through to the operational transformation it has undergone since.
Involvement
Acquisition, strategic direction, governance, ERP implementation, operational scaling, performance reporting
Footprint
Eight national branches, multiple manufacturing sites, hospitality and commercial sector client base
Current
Matthew James serves as Chief Information Officer; Michael Cumming as Chairman
Active portfolio company
Consumer · Education & Retail

Schooldays

Schooldays (trading name of Trusted Bursaries) is a consumer-facing business operating in the education and retail sector. Alchemy Capital Investments holds an investment stake and contributes capital, governance and strategic direction as a hands-on shareholder.
Involvement
Investment holding, governance contribution, strategic direction, shareholder-level engagement
Sector
Consumer-facing, education support and retail services
Structure
Minority investment with active governance participation
Active portfolio company